MusicInfra Partners with The Royalty Network, Optimizing YouTube Rights Management for Top 10 U.S. Indie Publisher
New York, NY - March 3 - MusicInfra today announced a strategic partnership with The Royalty Network, a top 10 independent U.S. music publisher managing over 800,000 musical works. This collaboration tackles a critical industry challenge: pairing rightsholder metadata holdings with scaled industry-wide metadata to ensure maximum revenue collection for songwriters.
Through a combination of MusicInfra’s sophisticated proprietary backend technological infrastructure, which leverages the rich data generated by YouTube’s Content Management System, and The Royalty Network’s curated metadata, this partnership will allow for the identification of critical opportunities for revenue enhancement and sustainable conflict resolution, including by uncovering alternate or disguised versions of works that are currently unclaimed within YouTube’s CMS, and by identifying raw recordings metadata and linking them to the appropriate underlying musical works at scale.
By pairing MusicInfra’s deep proprietary backend technological infrastructure and its team’s multi-decade experience in building and handling YouTube’s Content Management System, with The Royalty Network’s vast and diverse catalog and nuanced understanding of both the rights and data idiosyncrasies inherent to that catalog, this partnership helps set a new standard for rights management both within YouTube’s Content Management System and beyond.
“We have chosen to partner with MusicInfra not just because their technology and modernized approach to the realities of the modern music metadata align neatly with our own data operations and infrastructure and amplifies our efforts to drive value for our songwriters and clients, but also because of their respect, understanding, and care for the bedrock challenges inherent to music publishing, particularly at scale, and particularly for a catalog like ours that spans many linguistic, geographic, cultural, and genre boundaries,” said Danny Abowd, President and General Counsel of The Royalty Network. “This partnership demonstrates how our modern technology can transform rights management from a reactive process into a proactive revenue driver,” said Bjorn Lindvall, CEO and co-founder of MusicInfra. “By identifying difficult-to-identify works and correcting hidden, but pervasive, metadata issues directly within the YouTube CMS, we empower rightsholders like The Royalty Network to maximize revenue and drive continued success.”
About The Royalty Network
A 100% family-owned independent publishing company based in New York City and Los Angeles with over thirty years of experience, The Royalty Network represents a catalog of over 800,000 works on behalf of creators such as The Alchemist, Dead Prez, Gang Starr, Beat Butcha, Bill Withers, Jon Z, Boy Wonder, and a variety of hit catalogs spanning from Bollywood to Dancehall to EDM to Heavy Metal and everything between. Learn more at roynet.com.